Our free Mother’s Day Marketing Toolkit is back again—designed specifically to help florists bloom this season! With ready-to-use banners and social media posts, this toolkit…
March 4, 2024 – Miami, FL – The floral industry came together at the 2025 Wholesale Florist & Florist Supplier Association's (WFFSA) Floral Distribution Conference…
As we transition into spring, flower production across California is ramping up beautifully. Despite experiencing a relatively dry winter, the crops are thriving and availability…
Valentine's Day is the perfect opportunity to connect with your customers and spread the love — whether you're promoting your business or special offers. To…
Pantone has unveiled its highly anticipated 2025 Color of the Year: Mocha Mousse. This rich, warm hue is a stunning blend of earthiness and sophistication,…
American Grown Flowers Month is the perfect opportunity to support local home-grown flowers and foliage all month long with a proven campaign boasting double digit…