November 7, 2016
Are You the 2017 Retail Florist of the Year?
“Retail Florist of the Year” Contest Your chance to become the 'Retail Florist of the Year (2017)' is here! Florists' Review is searching for its…
September 8, 2016
Esmeralda Closes Doors In Holland After Attack by Ethiopian Militants
We are very saddened to hear the recent news regarding the burning of Esmeralda's Flower Farm in Ethiopia. Their total investment has been completely destroyed, which…
February 18, 2016
Women’s Day Social Media Resources
Women's Day is Tuesday, March 8th International Women’s Day is observed annually on March 8th to raise political and social awareness of the struggles of…
September 9, 2014
TVFlora Tuesday: The Stepford Wives
A few days ago, Netflix suggested I watch The Stepford Wives - why exactly, I’m not sure, but - I listened. Not too far into…
January 16, 2013
SAF’s CSI Webinar: Flower Shop Birthday/Anniversary Calls
SAF's first CSI: Flower Shop webinar has been rescheduled for Monday, January 21. Register today to hear Tim Huckabee's secret shopper calls and pick up…
October 30, 2012
Just Released! Social Media Guide for Retailers and Wholesalers!
Below is a press release announcement from the American Floral Endowment about a new social media guide for retailers and wholesalers. As we all know,…
September 17, 2012
FloraLife® Research Update
August 2012 Floralife, a division of Smithers-Oasis Company Oasis® Maxlife Combined with Floralife® Flower Food Clear 300 Prolongs the life of cut hydrangea Background Few…
July 13, 2012
Behind the Scenes Look at Memorial Day Flowers 2012
It has been almost a month and a half since the Memorial Day Flowers event and we are still feeling strong emotions from what took…
May 31, 2012
Honoring Those Who Have Sacrificed for Our Freedom
With Memorial Day behind us now, I find myself flooded with emails detailing accounts of stories from sites across the country and the volunteers that…