February 8, 2020
Valentine’s Day Rose Care & Handling
Valentine’s Day is just around the corner and the staple item in every flower cooler? Roses of course! Generally, shipments of fresh cut roses are…
January 29, 2020
Valentine’s Day 2020 FREE Marketing Toolkit
To help promote Valentine's Day, we created some web and email banners and posts for Facebook or Instagram. When using the below images for posting…
January 23, 2020
Understanding Holiday Freight Surcharges
Holiday Freight Surcharges and their effect on product costs. For many years’ airlines and trucking companies have added holiday surcharges the weeks prior to holiday…
January 22, 2020
Sampling Several Rose Varieties
A few weeks ago, we had the chance to sample many different rose varieties from various growers around the world. Most of them we offer…
January 13, 2020
David Austin Valentine’s Roses
The rose, a symbol of romance that has inspired poets, writers and painters with its beauty throughout millennia. Arguably the most famous of all roses,…
December 19, 2019
DV’s John Smith Retiring After 43 Years!
There's a famous quote by Gretchen Rubin that goes... "The days are long, but the years are short." Most of us in the flower industry…
November 21, 2019
Market Report for 11/20/19
Miscellaneous and Schedule Items Standing Orders- The last delivery of the Fall Cream of the Crop deliveries will be the week of Thanksgiving. Thanks for…
November 18, 2019
Dual Designing with Sharon McGukin
On Tuesday, November 12th, Smithers-Oasis & Sharon McGukin AIFD, AAF, PFCI, joined us for a Facebook Live event. Sharon discussed designing for sympathy with a holiday…
November 8, 2019
The Heart of Autumn
We are in the heart of autumn, but the temperatures are quickly dropping, making it feel like winter is approaching faster than we’d like! This…
October 28, 2019
Petal It Forward 2019
Florists nationwide took part in SAF’s Petal It Forward Event. To be exact, 650 floral teams in all 50 states, plus Canada and Puerto Rico,…