December 4, 2025
Pantone Color of the Year 2026 – Cloud Dancer
Pantone has unveiled its 2026 Color of the Year: Cloud Dancer (PANTONE 11-4201), a soft, airy white chosen for its serene presence and sense of…
November 25, 2025
Holiday Marketing Toolkit 2025 | Free Floral Marketing Assets for Florists & Event Designers
Our free Holiday Marketing Toolkit is designed to support your seasonal promotions with ready-to-use floral assets throughout the Holiday Season. Inside, you’ll find a curated…
November 3, 2025
Thanksgiving Marketing Toolkit 2025
Thanksgiving is almost here! We know how busy this season can be, and we’re here to make your holiday marketing a little easier. Our FREE…
September 22, 2025
Introducing OASIS® Renewal™ Floral Foam
Meet the plant-based, biobased, low carbon footprint, high performance foam suited for every kind of floral design: OASIS® Renewal™ Floral Foam. OASIS® Renewal™ Floral Foam…
May 7, 2025
David Austin Launches Two New Wedding Roses
Enid ™ Phoebe ™ David Austin Wedding Roses continues to lead the world of luxury cut garden roses with a steadfast commitment to innovation and…
April 24, 2025
Mother’s Day Flower Care Tips From FloraLife
MOTHER'S DAY FLOWER CARE TIPS... Mother’s Day is peak season, and as we all know, things can get pretty hectic. It's also when you need…
April 14, 2025
Mother’s Day Marketing Toolkit 2025
Our free Mother’s Day Marketing Toolkit is back again—designed specifically to help florists bloom this season! With ready-to-use banners and social media posts, this toolkit…
February 28, 2025
California Crop Update for Late February & Early March
As we transition into spring, flower production across California is ramping up beautifully. Despite experiencing a relatively dry winter, the crops are thriving and availability…
January 3, 2025
Valentine’s Day Marketing Toolkit 2025
Valentine's Day is the perfect opportunity to connect with your customers and spread the love — whether you're promoting your business or special offers. To…
