DVFlora Blog | Wholesale Flower Industry Insights, Trends & Tips

Education

September 22, 2025

Introducing OASIS® Renewal™ Floral Foam

Meet the plant-based, biobased, low carbon footprint, high performance foam suited for every kind of floral design: OASIS® Renewal™ Floral Foam. OASIS® Renewal™ Floral Foam…

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Salem County Veterans Cemetery for Memorial Day 2025

Events and Shows

June 9, 2025

Honoring Heroes: Memorial Day Flowers Initiative 2025

Memorial Day stands as a poignant reminder of the sacrifices made by countless men and women in service to our nation. In 2025, DVFlora proudly…

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New David Austin Rose, Phoebe, shown in an arrangement.

DV News

May 7, 2025

David Austin Launches Two New Wedding Roses

Enid ™ Phoebe ™ David Austin Wedding Roses continues to lead the world of luxury cut garden roses with a steadfast commitment to innovation and…

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Education

April 24, 2025

Mother’s Day Flower Care Tips From FloraLife

MOTHER'S DAY FLOWER CARE TIPS... Mother’s Day is peak season, and as we all know, things can get pretty hectic. It's also when you need…

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Marketing Materials

April 14, 2025

Mother’s Day Marketing Toolkit 2025

Our free Mother’s Day Marketing Toolkit is back again—designed specifically to help florists bloom this season! With ready-to-use banners and social media posts, this toolkit…

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DV's Tim Dewey honored with WFFSA Award with family.

DV News

March 10, 2025

DV’s Tim Dewey Honored with the 2025 LTK Award at WFFSA Conference in Miami

March 4, 2024 – Miami, FL – The floral industry came together at the 2025 Wholesale Florist & Florist Supplier Association's (WFFSA) Floral Distribution Conference…

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California Insights

February 28, 2025

California Crop Update for Late February & Early March

As we transition into spring, flower production across California is ramping up beautifully. Despite experiencing a relatively dry winter, the crops are thriving and availability…

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Marketing Materials

January 3, 2025

Valentine’s Day Marketing Toolkit 2025

Valentine's Day is the perfect opportunity to connect with your customers and spread the love — whether you're promoting your business or special offers. To…

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2025 Pantone Color of the year, Mocha Mousse.

DV News Inspiration

December 6, 2024

Announcing the 2025 Pantone Color of the Year – Mocha Mousse!

Pantone has unveiled its highly anticipated 2025 Color of the Year: Mocha Mousse. This rich, warm hue is a stunning blend of earthiness and sophistication,…

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DV News Education

December 3, 2024

What to Expect for the Upcoming Tulip Season

From cash and carry markets, to vase arrangements, to specialty use in wedding and event work, to festivals and field events - the tulip remains…

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Team DV handing out flowers for the Petal It Forward 2024 Event

Events and Shows

October 18, 2024

Petal It Forward 2024

We decided to mix things up for this year’s Petal it Forward. On Wednesday, October 16th, Team DVFlora went to The City of Brotherly Love!…

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Marketing Materials

June 24, 2024

10 Ways to Celebrate American Grown Flowers Month

American Grown Flowers Month is the perfect opportunity to support local home-grown flowers and foliage all month long with a proven campaign boasting double digit…

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The DVFlora Blog

Introducing OASIS® Renewal™ Floral Foam

Honoring Heroes: Memorial Day Flowers Initiative 2025

David Austin Launches Two New Wedding Roses

Mother’s Day Flower Care Tips From FloraLife

Mother’s Day Marketing Toolkit 2025

DV’s Tim Dewey Honored with the 2025 LTK Award at WFFSA Conference in Miami

California Crop Update for Late February & Early March

Valentine’s Day Marketing Toolkit 2025

Announcing the 2025 Pantone Color of the Year – Mocha Mousse!

What to Expect for the Upcoming Tulip Season

Petal It Forward 2024

10 Ways to Celebrate American Grown Flowers Month

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